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  • Strategic Sport Communication
    Strategic Sport Communication

    Sport continues to experience unprecedented popularity, with growth driven by the evolving ways in which sport teams, athletes, and media communicate with their audiences and fan bases.In turn, the dynamic world of sport communication offers burgeoning career opportunities for students skilled in communication and passionate about sport. No other college text explains the nuances of the field more effectively than Strategic Sport Communication.Now in its fourth edition, the text blends theory and research with practical approaches and current examples to provide students with a comprehensive examination of all aspects of sport communication. The text boasts an unparalleled authorship team of international sport communication scholars, educators, and practitioners and aligns with the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA). The updated edition features a two-part structure.The opening chapters present the history of the field, career opportunities available to aspiring sport communicators, and an examination of the intersection between sport communication and today’s sociological and cultural issues, such as gender and sexuality, race and ethnicity, and nationalism. Part II is dedicated to the Strategic Sport Communication Model (SSCM), bridging theory and practice by detailing the three main components of sport communication: personal and organizational aspects of sport communication, mediated communication in sport, and sport communication services and support systems. Mass media and their shifting and converging roles in the sport communication space are explored, while special attention is given to digital sport media, including Internet usage in sport and the Model for Online Sport Communication (MOSC), espousing seven central aspects of sport websites.The text is rounded out by chapters focusing on integrated marketing communication, including advertising, sponsorships, athlete endorsements, and data analytics; public relations and crisis communications; and sport communication research. Additional updates and new features of the fourth edition include the following: The suite of instructor ancillaries and student resources is the most comprehensive of any sport communication text.These resources are delivered in HKPropel, with case studies and Issues in Sport Communication activities and questions assignable to students within this platform. The Digital, Mobile, and Social Media in Sport chapter has been updated to address the latest technological advancements, such as mobile devices, social media, influencers, streaming services and video, virtual reality, and augmented reality. New case studies, job listings, and sport communicator profiles are included in each chapter, providing examples of sport communication in action and highlighting key players in the industry and career opportunities for students.Strategic Sport Communication, Fourth Edition, presents a comprehensive examination of the evolving field of sport communication and prepares students for an exciting and fulfilling career in this burgeoning field. Note: A code for accessing HKPropel is included with all new print books.

    Price: 102.00 £ | Shipping*: 0.00 £
  • Fashion as Communication
    Fashion as Communication

    What kinds of things do fashion and clothing say about us?What does it mean to wear Gap or Gaultier, Milletts or Moschino?Are there any real differences between Hip-Hop style and Punk anti-styles?In this fully revised and updated edition, Malcolm Barnard introduces fashion and clothing as ways of communicating and challenging class, gender, sexual and social identities. Drawing on a range of theoretical approaches from Barthes and Baudrillard to Marxist, psychoanalytic and feminist theory, Barnard addresses the ambivalent status of fashion in contemporary culture.

    Price: 35.99 £ | Shipping*: 0.00 £
  • Communication and Sport : Surveying the Field
    Communication and Sport : Surveying the Field

    Communication and Sport: Surveying the Field provides students with an understanding of sports media, rhetoric, culture, and organizations through an examination of a wide range of topics.Authors Andrew C. Billings and Michael L. Butterworth address everything from youth to amateur to professional sports through varied lenses, including mythology, community, and identity.A comprehensive focus on communication scholarship gives attention to the ways that sports produce, maintain, or resist cultural attitudes about race, gender, sexuality, class, and politics.The Fourth Edition includes new interviews with prominent figures in the field and new discussions on current events like the Black Lives Matter movement and the COVID-19 pandemic.

    Price: 109.00 £ | Shipping*: 0.00 £
  • Communication
    Communication

    A man is as alive as he can communicate," L. Ron Hubbard wrote. And communication is a facet of life which he explored very deeply indeed, ultimately writing hundreds of thousands of words about this vital subject.Communication skills are essential in any sphere of human interaction.In fact, when all is said and done, on whatever level, communication is the sole activity all people share. The benefits of effective communication are too numerous to list, for they enhance all aspects of life from the personal to the professional.The ability to communicate is vital to the success of any endeavor. In this section you will learn what good communication consists of and how to recognize the bad, what the component parts of communication are and how to utilize them, and why more communication, not less, brings the individual greater freedom. Also included in this chapter are numerous drills that Mr. Hubbard developed which improve one's communication level and have great practical application to life.A thorough understanding of this data will provide you with tools you can use forever.

    Price: 4.00 £ | Shipping*: 3.99 £
  • What are communication tools, communication channels, and communication instruments?

    Communication tools are the various software or platforms used to facilitate communication, such as email, messaging apps, video conferencing tools, and social media platforms. Communication channels refer to the specific mediums through which messages are transmitted, such as face-to-face interactions, phone calls, written letters, or digital communication. Communication instruments are the physical devices or tools used to aid communication, like smartphones, computers, telephones, or cameras. Together, these elements help individuals and organizations effectively convey information and ideas.

  • Is written communication better than oral communication?

    Written communication and oral communication each have their own strengths and weaknesses. Written communication is often preferred for its ability to provide a permanent record of information, allowing for clarity and precision in conveying complex ideas. On the other hand, oral communication can be more immediate and allows for real-time feedback and clarification. Ultimately, the effectiveness of communication depends on the context and the specific goals of the interaction.

  • How does online communication differ from offline communication?

    Online communication differs from offline communication in several ways. One key difference is the lack of nonverbal cues in online communication, such as body language and tone of voice, which can sometimes lead to misunderstandings. Additionally, online communication allows for asynchronous communication, meaning messages can be sent and received at different times, while offline communication typically occurs in real-time. Online communication also provides a wider reach and the ability to connect with people from all over the world, whereas offline communication is usually limited to those in close physical proximity.

  • Aren't communication channel and communication aid the same thing?

    No, communication channel and communication aid are not the same thing. A communication channel refers to the medium through which information is transmitted, such as face-to-face conversation, phone calls, or emails. On the other hand, a communication aid refers to tools or devices that assist individuals with communication difficulties, such as speech-generating devices or picture communication boards. While both are important in facilitating communication, they serve different purposes in the communication process.

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  • Early Communication Skills : Early Communication Skills 3e
    Early Communication Skills : Early Communication Skills 3e

    Early Communication Skills has been a popular and widely used publication since becoming available in 1991.Now in its third edition, the resource retains its original approach to communication, providing a source of fresh educational and therapeutic ideas for pre-school children. Special features include: a question and answer section designed to answer all common concernsa new section on Putting Words Togetherphotocopiable worksheets and recording sheetsover 100 activities, spanning all areas of communication from pre-verbal skills to early words. This accessible resource contains ideas for a six-session programme that could be develivered in support and training, and is ideal for educators and parents as well as Speech and Language Therapists working with Early Years.

    Price: 46.99 £ | Shipping*: 0.00 £
  • Technical Communication
    Technical Communication

    Technical Communication prepares students to make the leap from writing in college to writing in a variety of workplace settings and contexts.Full of clear, practical advice and real-world examples from a range of sources, the text gives students practice with the kinds of writing processes and products they'll encounter on the job.The new edition shines a light on the challenges of writing in a variety of contexts across a variety of media and continues to provide thorough guidance with new examples that prepare students to become effective, responsible communicators in a technologically saturated world.

    Price: 67.99 £ | Shipping*: 0.00 £
  • Communication Studies
    Communication Studies

    This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film.Drawing from popular culture examples, the book explains the concepts that guide the study of communication in all its forms.

    Price: 32.99 £ | Shipping*: 0.00 £
  • Effective Communication
    Effective Communication

    Perfect your business communication skills and become a better leader with DK's newest practical business guide.This new and improved edition will give you the tools to achieve effective communication both in the office and working from home.You'll discover how to enhance your communication skills by learning to understand your audience, communicate strategically, and discover which delivery approach is right for you.Ever find it hard to have those crucial conversations with colleagues and clients?This management book will show you how to overcome barriers to communication, choose the right medium for your message, and make an impact.In a slim and portable format, ideal for learning on-the-go, this practical guide offers:-A clear and accessible approach, with step-by-step instructions, tips, and checklists, to engage and challenge -readers-'Ask yourself' features encouraging self-reflection and self-growth -Eye-catching illustrations, graphics, and tables-Real-world case studies to demonstrate and explain problem-solving and build confidenceDevelop professionally and inspire others!At DK we know that having those important business conversations is not always easy.This management book will teach you how to listen effectively, building the people skills to communicate successfully at every business level - be it with junior team members or the board of directors.The perfect toolkit for remote management in our flexible working world, this practical guide offers the latest advice on communicating from a distance, recommending which technology and techniques to use in order to achieve the best results from working from home.Why settle for mediocre management? The Essential Managers series includes a total of 10 titles to help you maximize your potential as a business manager.Perfect your sales pitch with Essential Managers: Selling, or improve upon your leadership skills with Essential Managers: Leadership.The guides are written to complement but not compete with each other, so you can tailor your learning to your specific business needs and discover the DK book that's right for you!

    Price: 7.99 £ | Shipping*: 3.99 £
  • Does Schulz von Thun's communication model not explain communication?

    Schulz von Thun's communication model does explain communication by highlighting the complexity of human interaction. The model emphasizes that communication is not just about the words spoken but also about the underlying intentions, emotions, and perceptions of both the sender and receiver. By considering these four aspects - facts, self-revelation, relationship, and appeal - the model provides a comprehensive framework for understanding the various layers of communication and how they can impact the overall message being conveyed.

  • How does lack of communication manifest through communication devices?

    The lack of communication can manifest through communication devices in several ways. For example, when there is a lack of response to messages or calls, it can indicate a breakdown in communication. Additionally, misinterpretation of tone or intention in text messages or emails can lead to misunderstandings and further hinder communication. Furthermore, when important information is not shared or updated on communication platforms, it can create confusion and frustration among the users. Overall, the lack of communication through devices can lead to strained relationships and ineffective collaboration.

  • What is communication?

    Communication is the process of exchanging information, ideas, thoughts, or feelings between individuals or groups through verbal, non-verbal, or written means. It involves both the transmission and reception of messages, and is essential for building relationships, sharing knowledge, and fostering understanding. Effective communication requires active listening, clear expression, and mutual respect between the parties involved.

  • What is digital communication?

    Digital communication refers to the exchange of information through electronic devices such as computers, smartphones, and tablets. It involves sending and receiving data in the form of text, images, videos, or audio over digital channels like email, social media, messaging apps, and websites. Digital communication allows for instant and efficient communication between individuals or groups regardless of geographical location, making it a vital aspect of modern-day interactions and business operations.

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